JLL’s 2017 United States Banking Outlook

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The banking industry continues to evolve. Customers want to make transactions remote, anytime and anywhere.
Outlined in JLL’s new report are five changes on the horizon for branch banks:

  1. The number of branch locations will continue to shrink-and we won’t miss them-as banks optimize market needs.
  2. Mobile apps and the broader applications of FinTech will streamline personal and business banking, seamlessly changing how customers use branches.
  3. Banks will shrink branch sizes, saving billions in real estate costs annually, as they refocus to meet changing consumer behavior.
  4. In the future, not all branches will be created equal, as banks tailor branches to meet customer needs and demographics-from a handful of full-scale operations to much smaller locations for basic transactions.
  5. Automated branches are coming-as public acceptance gains traction, expect to see greater use of “centralized” tellers to handle basic transactions.

Get your copy of the report and view the interactive map here.


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